BE YOU. ANSWER QUESTIONS. GET HEARD.
You're fascinating captivating interesting complicated engaging quirky riveting charming cool different creative unusual one of a kind fun you
Earn rewards for being exactly who you are
The more you share, the more you earn
Answer
questions
Build
your profile
Earn
rewards
You deserve to be rewarded!
Redeem your earnings any way you want
Cash
Gift Cards
Movie Tickets
Online Payments
* Redemption options vary between countries and states. Learn more in our help centre.
What our happy members say
Read about some of our exciting studies
Find out more about how we use the answers we collect from our members

Your honest answers provide valuable insights: 25 consumer trends & takeaways in 2025
For 25 years, Pureprofile has been at the forefront of understanding people – uncovering the stories, motivations, and shifts that shape the way we live,

Infographic – Money Matters: What Spanish & Dutch households are doing differently
Saving money has become a growing priority for households across Europe, as many respond to prolonged inflation and economic challenges by adjusting how they spend,

Infographic – What’s driving Thanksgiving & Black Friday shopping in the US?
Thanksgiving and Black Friday shopping trends are once again shaping how Americans prepare for the holiday period, as consumers balance long-standing traditions with a growing
You may have seen us on ...












We like numbers, especially big ones
We collect them, we crunch them, we turn them into interesting facts.
Want to know more?
Check out our FAQs or contact our friendly customer service team
Already have an account?
Want to do business with us?
Learn how you can capture your own customer insights with Pureprofile technology, or contact us now to find out how you can become a redemption partner.